Dacia sees mixed sales in Europe, gains in Germany
Dacia's May 2026 sales in France fell by nearly 3% compared to the previous year, though they surpassed May 2024 levels. Conversely, Dacia experienced a 13% increase in passenger car registrations in Germany. The Sandero, Duster, and Bigster 4x4 models contributed to these gains.

Dacia, a Romanian car brand, experienced a decline in sales in its largest European market, France, while sales in Germany showed a significant increase in May 2026. In France, Dacia sold 11,562 passenger cars in May 2026, marking a decrease of nearly 3% from the same month in 2025. However, these figures were an improvement over May 2024 sales.
The Sandero model remained a strong performer in France despite the overall sales volatility during the first two months of 2026. The Sandero achieved an all-time sales record in March, contributing to the brand's performance. Dacia's French market saw its highest sales in June 2025 with 16,451 vehicles sold, followed by 15,104 units in December 2024 and 14,884 vehicles in March 2026.
Over the past 25 months, Dacia's average monthly sales in France were 11,390 units. In contrast, Germany witnessed a 13% increase in Dacia's passenger car registrations in May 2026. This growth was attributed to strong sales of the Duster, Bigster 4x4, and Sandero models.
France's sales decline contrasts with expectations from Dacia representatives, who anticipated a recovery in the second quarter of 2026 according to Profit. ro. France remains Dacia's largest European market despite the recent dip.
The brand's performance in Germany indicates potential for expansion, driven by popular models like the Duster and Sandero. The mixed sales results highlight the challenges and opportunities for Dacia in two key European markets, as the brand navigates a competitive automotive field. Dacia's future performance will be closely watched as it seeks to balance its market strategies across different countries.
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